I’m spending more time offline in 2012 planning and executing events and building integrating marketing plans around those events. Many of these projects are exploding through client work, some as experiments via my volunteer time in cause-based organizations. I’m learning a ton from it though, and I’m putting a lot of the lessons learned to work in my other passion: MUSIC.
Last year, I started two rock bands. VA Stripper grew out of mine and guitarist Andy Petrick’s love for 1990s rock, a passion we both shared experiencing the music scene at SXSW 2011. For various reasons, VA Stripper never quite got off the ground explosively, so we started another act. This act – Brains of J – paid tribute to one of our favorite ’90s bands still rocking today, Pearl Jam. Both are very different projects, and both give us very different satisfaction in performing. Brains of J is a headlong dive into the music of Pearl Jam, while we plan on writing our own music as VA Stripper at some point in the very near future. However, both use similar methods of integrated event marketing to get fans to come see our shows.
Hence, the Must. Be. AWESOME!!! call to action:
Come see both bands Feb 2nd at Mad Rose Tavern
If you’re in the DC/North Virginia/Maryland region, consider coming to see both VA Stripper and Brains of J for our first full-on rock show. Joined by DC sensations The Vandelays, we’ll have a solid show of facemelting from 9pm till closing time. The Mad Rose Tavern sits within spitting distance of the Clarendon Metro station on the Orange Line. View a Map of Mad Rose and the surrounding area.
Be sure to grab one of us and tell us what you think of the show too!
What else can you do to support us?
Engage, baby. Here are a few things you can do to keep track of us:
- Like Brains of J on Facebook and, on our Wall, tell us your favorite Pearl Jam songs
- Follow Brains of J on Twitter
- Like VA Stripper on Facebook
- Follow VA Stripper on Twitter
- Post your photos and videos of our performances to our Facebook Walls
- Check in to Mad Rose (and future venues) with hashtags #brainsofj or #vastripper
- Sign up for our fans-only mailing list & newsletter using the form below
And in closing… some FACEMELTING!
Brains of J – “Hail, Hail” Live at The Front Page from Chris Dufour on Vimeo.
